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Salesforce Advanced Cross-Channel Certification Exam is designed for professionals who have extensive knowledge of Salesforce's cross-channel marketing capabilities. Cross-channel marketing involves using multiple communication channels to reach customers, such as email, social media, and SMS. Salesforce Advanced Cross Channel Accredited Professional certification is ideal for those who want to demonstrate their expertise in cross-channel marketing and prove their ability to design and execute successful campaigns using Salesforce's marketing automation tools.

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Salesforce Advanced Cross Channel Accredited Professional Sample Questions (Q85-Q90):

NEW QUESTION # 85
What happens when a paused journey is resumed?

A. Wait durations start over for each contact
B. Wait durations are extended by the length of time the journey was paused
C. All contacts who were in Wait steps immediately proceed to the next activity
D. Users can choose whether or not to extend Wait durations by the length of time the journey was paused

Answer: B

NEW QUESTION # 86
How often are the Einstein Engagement Scoring scores updated for Email?

A. Monthly
B. Weekly
C. Hourly
D. Daily

Answer: D

NEW QUESTION # 87
What is prerequisite for email/web recommendations: select 2

A. collect tracking code
B. catalog

Answer: A,B

NEW QUESTION # 88
How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

A. daily
B. monthly
C. Biweekly
D. hourly

Answer: A

Explanation:
* Model Refresh Frequency:
* Einstein Engagement Frequency's predictive model needs to be updated regularly to reflect the most recent engagement patterns.
* Daily Refresh:
* The EEF model is refresheddaily. This ensures that the send frequency recommendations are based on relatively up-to-date data.
* Why Not Other Options:
* A. Hourly:Hourly refresh would be computationally intensive and unnecessary, as engagement patterns don't change that rapidly.
* C. Monthly:Monthly refresh would be too infrequent, as the model's accuracy would degrade significantly over a month.
* D. Biweekly:Biweekly is also too infrequent to keep the model aligned with recent engagement trends.
In Summary:
The Einstein Engagement Frequency model is refreshedB. Dailyto maintain accuracy.

NEW QUESTION # 89
What user permission is required to configure SSO in social studio.

A. custom user
B. full user
C. limited user
D. Super user

Answer: D

Explanation:
* Understanding SSO and its Importance:
* SSO (Single Sign-On):SSO allows users to access multiple applications (like Social Studio) with a single set of credentials. It's a critical security and administrative feature.
* Security Implications:Configuring SSO involves integrating Social Studio with your organization's identity provider. This requires high-level permissions due to its impact on security and user access.
* Super User Role:
* Highest Level of Access:In Social Studio, the "Super User" role is the highest level of administrative access. Super Users have full control over the account, including all settings related to security, user management, and integrations.
* Why Super User is Needed for SSO:Because SSO configuration touches upon core security settings, it's restricted to Super Users to prevent unauthorized changes.
* Other Roles and Their Limitations:
* B. Full User:Full Users have broad access within workspaces but lack the administrative privileges to configure account-level settings like SSO.
* C. Custom User:Custom User roles are defined with specific permissions. While youcould theoretically create a custom role with SSO configuration access, it's generally not recommended and the Super User role is the standard for this task.
* D. Limited User:Limited Users have the most restricted access, primarily for viewing content within workspaces. They definitely don't have SSO configuration permissions.
In Summary:
Configuring SSO in Social Studio requires the highest level of administrative access, which is granted by the A. Super Userrole.

NEW QUESTION # 90
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